Saturday, May 18, 2013

The Future Readers Market

The studies and statistics are out there proving Americans are reading less. Just take a look at Lynn Neary’s November 19, 2007 program on NPR “Reading Study Shows a Remarkable Decline in US.” Don't think think have improved. Are our children more interested in video games than a reading a story? Really? All the time? Why?? I know I've preached this topic here before, and that I am preaching to the choir, but this is so important we all need to spread the word.

Illiteracy has plagued our society for ever. A certain percentage of the population's doesn't speak English at home, so few read in English. Another percentage is so put off by reading that, although functionally literate, they never read other than the required minimum once they graduate high school; and our high school graduations rates are what? I can assure you far from 100%. (good news – bad news from Reuters, 2013 A certain percentage of adults have poor reading skills due to inadequate education or undiagnosed reading problems such as dyslexia – STILL, even though these problems have been known for decades.

As a parent and a grandparent, I know the blame cannot be placed solely on the schools, although right now the public schools' funding, where most of our disadvantaged students dwell, is under insidious attack. Parents are the bulwark, the instigators, and promoters of reading for both pleasure and knowledge in our children. If we set the example, our children will follow.

I watched a program recently where moms and dads complained they couldn’t get their children to stay in bed and sleep. While not a confirmed cure, I thought: grab a book and lay in bed reading to those tots. Show them your enjoy the experience. Reading can be calming and cathartic while still engaging. One of my fondest memories is my dad reading a book to my mom and me in our living room over a weekend – during broad daylight! It was quiet except for his voice. We shared a story, laughter at some scenes, and time together – and I was fifteen!

If we want another generation to read our books we must encourage readers, i.e. market growth, in every way possible. Reading stimulates the brain, increases intellect, and takes us out of ourselves. If you give a child a present – make it a book. For hints check out this article 20 Ways Parents Can Encourage Reading.

From Champagne Books


Big Mike said...

Never in my 50 years of adult life have I seen such a decline in the family unit. So many factors putting against the survival of the next generation.

Michael Davis (
Author of the Year (2008 and 2009)
Award of Excellence (2012)

Julie Eberhart Painter said...

The interaction between parents and their children through reading and/or sharing their days at supper strengthen families.

It's work, but it can be fun work, and fun is as contageous as evil, hyper activity.